Posted on October 8, 2010
Filed Under Marketing Technology | Comments Off on 10 Excellent Examples of Guerrilla Marketing Campaigns [VIDEOS]
Due Credit: Amy Mae Elliot, Mashable
Guerrilla marketing “works because it’s simple to understand, easy to implement and outrageously inexpensive,” says Jay Conrad Levinson, the man who coined the phrase.
Consumers have grown immune to big budget advertising, but marketers that expend a bit of time and effort — rather than piles of money — can generate effective results with inexpensive, small-scale stunts.
Take a look through Mashable’s gallery of guerrilla and street marketing examples, where promotions costing no more than a few dollars can have a big impact on the consumers. Let them know which you think are the most effective and watch them HERE