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><channel><title>Six Degrees from Dave - Talent Acquisition Strategies &#124; Winner of ONREC Sourcing Innovation &#38; ERE Recruiting Excellence Awards Strategic Use of Technology - Dave Mendoza &#187; CampaignerPro</title> <atom:link href="http://sixdegreesfromdave.com/category/campaignerpro/feed/" rel="self" type="application/rss+xml" /><link>http://sixdegreesfromdave.com</link> <description>Dave Mendoza Evangelizes Social Relationship Networking &#38; Blogging for Talent</description> <lastBuildDate>Fri, 03 Feb 2012 23:25:00 +0000</lastBuildDate> <language>en</language> <sy:updatePeriod>hourly</sy:updatePeriod> <sy:updateFrequency>1</sy:updateFrequency> <generator>http://wordpress.org/?v=3.2.1</generator> <item><title>Campaigner&#8217;s Tips Help Small Businesses Integrate Multimedia &amp; Social Media with Email Marketing</title><link>http://sixdegreesfromdave.com/campaigners-tips-help-small-businesses-integrate-multimedia-social-media-with-email-marketing/2009/12/16/</link> <comments>http://sixdegreesfromdave.com/campaigners-tips-help-small-businesses-integrate-multimedia-social-media-with-email-marketing/2009/12/16/#comments</comments> <pubDate>Wed, 16 Dec 2009 06:49:46 +0000</pubDate> <dc:creator>Dave Mendoza</dc:creator> <category><![CDATA[CampaignerPro]]></category><guid
isPermaLink="false">http://sixdegreesfromdave.com/?p=2608</guid> <description><![CDATA[OTTAWA &#8211; December 14, 2009 &#8211; Campaigner, a leading email marketing service provider, launched 101 Tips for Getting Started with Email Marketing this year to help small business owners implement and enhance successful email marketing campaigns. Sent weekly, Campaigner&#39;s tips continued through November offering free advice to help small businesses enhance the performance of their [...]]]></description> <content:encoded><![CDATA[<div
class="tweetmeme_button" style="float: right; margin-left: 10px;"> <a
href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fsixdegreesfromdave.com%2Fcampaigners-tips-help-small-businesses-integrate-multimedia-social-media-with-email-marketing%2F2009%2F12%2F16%2F"><br
/> <img
src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fsixdegreesfromdave.com%2Fcampaigners-tips-help-small-businesses-integrate-multimedia-social-media-with-email-marketing%2F2009%2F12%2F16%2F&amp;source=davemendoza&amp;style=normal&amp;b=2" height="61" width="50" /><br
/> </a></div><p>OTTAWA &#8211; December 14, 2009 &#8211; <a
href="http://www.campaigner.com/" target="_blank" class="link">Campaigner</a>, a leading email marketing service provider, launched <i><a
href="http://campaigner.com/lp/101tips.aspx" target="_blank" class="link">101 Tips for Getting Started with Email Marketing</a></i> this year to help small business owners implement and enhance successful email marketing campaigns. Sent weekly, Campaigner&#39;s tips continued through November offering free advice to help small businesses enhance the performance of their email marketing campaigns.</p><p>November tips explained how the use of multimedia can add personality and appeal to email marketing, creating a more engaging experience for subscribers. Topics included easy ways to implement multimedia, and the advantages of graphics, video and podcasts. Tips in the month of November also offered guidance on how to use social media networks and tools to help with the promotion of email marketing campaigns.</p><p>To learn more about these tips, listen to Campaigner&#39;s most recent podcast: <a
href="http://blog.campaigner.com/2009/12/101-tips-for-small-business-november.html" target="_blank" class="link">Tips for Integrating Multimedia and Social Media with Email Marketing</a>.</p><p>&#8220;Multimedia allows you to express your brand in more than just words,&#8221; said Steve Adams, vice president of marketing for Protus, the provider of Campaigner. &#8220;Multimedia makes for a more engaging customer experience if you use it with purpose, such as the showcasing of product demos and reviews. It truly takes your emails to the next level of marketing. And by promoting email campaigns through social media networks, you can reach a continuously expanding audience and grow your email list.&#8221;</p><p>Upcoming tips will focus the use of <a
href="http://www.campaigner.com/large-business/overview/sales-process-automation.aspx" target="_blank" class="link">email marketing automation</a> to improve relevance and timing of campaigns. Sample tips planned for December include:<ul><li>Reasons to use email marketing automation</li><li>How to get started with automation</li><li>Gathering customer information from all sources</li><li>Using reports to understand buying behaviour</li></ul><p>Small business owners can find the archived <a
href="http://blog.campaigner.com/" target="_blank" class="link">email marketing tips</a> and sign up for free weekly tips throughout the 101 Tips for Getting Started with Email Marketing campaign, by visiting the 101 Tips website.</p><p><b>Key Links:</b></p><p>101 Tips Homepage: <a
href="http://campaigner.com/lp/101tips.aspx" target="_blank" class="link">http://campaigner.com/lp/101tips.aspx</a></p><p>Campaigner podcast: <a
href="http://blog.campaigner.com/2009/12/101-tips-for-small-business-november.html" target="_blank" class="link">http://blog.campaigner.com/2009/12/101-tips-for-small-business-november.html</a></p><p>Inside Campaigner blog: <a
href="http://blog.campaigner.com/" target="_blank" class="link">http://blog.campaigner.com/</a></p><p><b>About Campaigner</b> <br
/><a
href="http://www.campaigner.com/small-business/overview/promote-your-business.aspx" class="link" target="_blank">Campaigner email marketing</a> enables small, medium and large businesses to strengthen customer relationships and drive sales by connecting to their customers quickly, simply and affordably. Features include professional-looking <a
href="http://www.campaigner.com/small-business/email-templates/" class="link" target="_blank">email campaign</a> creation, multiple ways to grow and manage lists, integration with CRM and the utilization of campaign metrics and reports to increase results. Campaigner is part of a total Software as a Service (SaaS) business communications offered by <a
href="http://www.protus.com/" class="link" target="_blank">Protus</a> that also includes <a
href="http://www.myfax.com/" class="link" target="_blank">MyFax</a>, the fastest-growing Internet fax service; and <a
href="http://www.my1voice.com/" class="link" target="_blank">my1voice</a>, the cost-effective, feature-rich virtual business phone service. Additional information is available at <a
href="http://www.campaigner.com/" class="link" target="_blank">www.campaigner.com</a>.</p> ]]></content:encoded> <wfw:commentRss>http://sixdegreesfromdave.com/campaigners-tips-help-small-businesses-integrate-multimedia-social-media-with-email-marketing/2009/12/16/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Small Retailers Turn to Campaigner Email Marketing for Black Friday</title><link>http://sixdegreesfromdave.com/small-retailers-turn-to-campaigner-email-marketing-for-black-friday/2009/11/25/</link> <comments>http://sixdegreesfromdave.com/small-retailers-turn-to-campaigner-email-marketing-for-black-friday/2009/11/25/#comments</comments> <pubDate>Wed, 25 Nov 2009 13:54:25 +0000</pubDate> <dc:creator>Dave Mendoza</dc:creator> <category><![CDATA[CampaignerPro]]></category><guid
isPermaLink="false">http://sixdegreesfromdave.com/?p=2610</guid> <description><![CDATA[OTTAWA &#8211; November 23, 2009 &#8211; Black Friday, the Friday after Thanksgiving, marks the beginning of the critical holiday selling season for retailers of all sizes. It&#39;s a period that can generate as much as 75 percent of the year&#39;s profits in a normal year. But with the economy where it&#39;s been in 2009, small [...]]]></description> <content:encoded><![CDATA[<div
class="tweetmeme_button" style="float: right; margin-left: 10px;"> <a
href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fsixdegreesfromdave.com%2Fsmall-retailers-turn-to-campaigner-email-marketing-for-black-friday%2F2009%2F11%2F25%2F"><br
/> <img
src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fsixdegreesfromdave.com%2Fsmall-retailers-turn-to-campaigner-email-marketing-for-black-friday%2F2009%2F11%2F25%2F&amp;source=davemendoza&amp;style=normal&amp;b=2" height="61" width="50" /><br
/> </a></div><p>OTTAWA &#8211; November 23, 2009 &#8211; Black Friday, the Friday after Thanksgiving, marks the beginning of the critical holiday selling season for retailers of all sizes. It&#39;s a period that can generate as much as 75 percent of the year&#39;s profits in a normal year.  But with the economy where it&#39;s been in 2009, small retailers in particular may need a little extra help, which is why Campaigner (<a
href="http://www.campaigner.com" class="link" target="_blank">www.campaigner.com</a>) is offering an easy-to-use, Holiday in a Bag email tool kit that includes everything they need to plan, create and launch a sales-generating holiday email promotion.</p><p>&#8220;For a big box retailer, the strategy for boosting holiday sales is usually more national ads,&#8221; said Steve Adams, vice president of marketing for Protus, the provider of Campaigner. &#8220;For the small retailer, big marketing budgets are probably not an option. With Campaigner&#39;s free Holiday in a Bag tool kit, small retailers can reach out more directly and effectively to target shoppers with sales, specials and coupons.&#8221;</p><p>According to the National Retail Federation, 55% of shoppers say they will be looking for sales more often during the 2009 holiday shopping season and 41.7% will be using more coupons. Campaigner helps small retailers take advantage of those trends without requiring a huge investment of time or budget.</p><p>As further evidence of the effectiveness of such campaigns, a recent <a
href="http://www.campaigner.com/lp/hurwitz.aspx" class="link" target="_blank">State of Small Business Online Marketing Survey</a>, conducted by Hurwitz &#038; Associates and sponsored by Campaigner, showed that 46% of small businesses interviewed indicated that they rely on email marketing to reach new customers and communicate with existing clients. Another 36% of the small business respondents said they plan to start using email marketing in the coming year.</p><p>The good news for small retailers is the Direct Marketing Association estimates that for every $1 spent on email marketing, shoppers bought $43 in return.</p><p>Included in the bag of templates and graphics are 101 great tips for small retailers including:</p><ul><li>How to refine email content based on click rates</li><li>What makes an effective holiday promotion email</li><li>Ways to personalize messages so the email clicks</li><li>Using search to attract shoppers and email marketing to nurture them</li><li>How much small retailers should increase their email frequency for the holidays</li></ul><p>Campaigner, a leading provider of <a
href="http://www.campaigner.com/small-business/overview/" class="link" target="_blank">email marketing solutions</a>, has designed its Holiday in a Bag tool kit to help small online businesses and retailers drive customers to their physical or online stores with email <a
href="http://www.campaigner.com/small-business/features/" class="link" target="_blank">marketing tools</a> that promote their products and services. As a gift for the holiday season, Campaigner is also offering a chance to win <a
href="http://www.campaigner.com/lp/holidayinabag.aspx" class="link" target="_blank">marketing consultation services</a> with Campaigner&#39;s email marketing experts. The contest closes January 5, 2010.</p><p>For more information about Campaigner&#39;s &#39;Holiday in a Bag&#39;, visit:<br
/><a
href="http://www.campaigner.com/lp/holidayinabag.aspx" class="link" target="_blank">www.campaigner.com/lp/holidayinabag.aspx</a>.</p><p><b>About Campaigner</b><br
/><a
href="http://www.campaigner.com/small-business/overview/promote-your-business.aspx" class="link" target="_blank">Campaigner email marketing</a> enables small, medium and large businesses to strengthen customer relationships and drive sales by connecting to their customers quickly, simply and affordably.  Features include professional-looking <a
href="http://www.campaigner.com/small-business/email-templates/" class="link" target="_blank">email campaign</a> creation, multiple ways to grow and manage lists, integration with CRM and the utilization of campaign metrics and reports to increase results. Campaigner is part of a total Software as a Service (SaaS) business communications solution offered by <a
href="http://www.protus.com" class="link" target="_blank">Protus</a> that also includes <a
href="http://www.myfax.com" class="link" target="_blank">MyFax</a>, the fastest-growing Internet fax service; and <a
href="http://www.my1voice.com" class="link" target="_blank">my1voice</a>, the cost-effective, feature-rich virtual business phone service. Additional information is available at <a
href="http://www.campaigner.com" class="link" target="_blank">www.campaigner.com</a>.</p> ]]></content:encoded> <wfw:commentRss>http://sixdegreesfromdave.com/small-retailers-turn-to-campaigner-email-marketing-for-black-friday/2009/11/25/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Campaigner&#8217;s Tips Help Small Businesses Coordinate SEO and Email Marketing for Best Results</title><link>http://sixdegreesfromdave.com/campaigners-tips-help-small-businesses-coordinate-seo-and-email-marketing-for-best-results/2009/11/10/</link> <comments>http://sixdegreesfromdave.com/campaigners-tips-help-small-businesses-coordinate-seo-and-email-marketing-for-best-results/2009/11/10/#comments</comments> <pubDate>Tue, 10 Nov 2009 14:02:59 +0000</pubDate> <dc:creator>Dave Mendoza</dc:creator> <category><![CDATA[CampaignerPro]]></category><guid
isPermaLink="false">http://sixdegreesfromdave.com/?p=2613</guid> <description><![CDATA[OTTAWA &#8211; November 12, 2009 - Campaigner, a leading email marketing solutions provider, launched 101 Tips for Getting Started with Email Marketing this year to help small business owners implement and enhance successful email marketing campaigns. Sent weekly, Campaigner&#39;s tips continued through October offering free advice to help small businesses enhance the performance of their [...]]]></description> <content:encoded><![CDATA[<div
class="tweetmeme_button" style="float: right; margin-left: 10px;"> <a
href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fsixdegreesfromdave.com%2Fcampaigners-tips-help-small-businesses-coordinate-seo-and-email-marketing-for-best-results%2F2009%2F11%2F10%2F"><br
/> <img
src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fsixdegreesfromdave.com%2Fcampaigners-tips-help-small-businesses-coordinate-seo-and-email-marketing-for-best-results%2F2009%2F11%2F10%2F&amp;source=davemendoza&amp;style=normal&amp;b=2" height="61" width="50" /><br
/> </a></div><p><strong>OTTAWA &#8211; November 12, 2009 </strong>- <a
href="http://www.campaigner.com/" target="_blank" class="link" >Campaigner</a>, a leading email marketing solutions provider, launched <a
href="http://campaigner.com/lp/101tips.aspx" target="_blank" class="link">101 Tips for Getting Started with Email Marketing</a> this year to help small business owners implement and enhance successful email marketing campaigns. Sent weekly, Campaigner&#39;s tips continued through October offering free advice to help small businesses enhance the performance of their email marketing campaigns.</p><p>October tips provided a series of search engine optimization (SEO) strategies that enhance campaign performance.  Topics included maximizing messages and keywords for SEO, coordinating SEO and email marketing for best results, the use of program-specific landing pages, and among other strategies, the repurposing of email content into a blog to boost SEO visibility.</p><p>Tips in the month of October also offered guidance on how to get customers involved in marketing your business.</p><p>To learn more about these tips, listen to Campaigner&#39;s most recent podcast, <a
href="http://blog.campaigner.com/2009/11/101-tips-for-small-business-october.html" target="_blank" class="link">Getting Started with Email Marketing: More Tips to Enhance your Campaign Performance</a>.</p><p>&#8220;If you&#39;re a small business &#8211; don&#39;t be intimidated by SEO,&#8221; said Steve Adams, vice president of marketing for Protus, the provider of Campaigner. &#8220;It may seem like a luxury you can&#39;t afford but its importance in driving traffic is monumental. Email marketing and SEO complement each other and utilize the power of the Web to connect buyer intent, relevancy, frequency and conversion rates.  Also, remember to engage your customers as ambassadors.  Asking questions and soliciting their input will build a strong relationship with your subscribers.&#8221;</p><p>Upcoming tips will focus on using multimedia to create a more engaging and exciting customer experience. Sample tips planned for November include:</p><ul><li>The reasons for using multimedia</li><li>How to use multimedia with purpose</li><li>Using graphics to add personality to your email</li><li>Integrating podcasts into an email campaign</li><li>Advantages of video</li></ul><p>Small business owners can find the archived <a
href="http://www.campaigner.com/lp/101tips.aspx" target="_blank" class="link">email marketing tips</a> and sign up for free weekly tips throughout the 101 Tips for Getting Started with Email Marketing campaign, by visiting the <a
href="http://blog.campaigner.com/" target="_blank" class="link">Inside Campaigner blog</a> or by visiting the <a
href="http://www.campaigner.com/lp/101tips.aspx" target="_blank" class="link">101 Tips website</a>.</p><p>Key Links:</p><p>101 Tips Homepage: <a
href="http://campaigner.com/lp/101tips.aspx" target="_blank" class="link">http://campaigner.com/lp/101tips.aspx</a></p><p>Campaigner podcast: <a
href="http://blog.campaigner.com/2009/11/101-tips-for-small-business-october.html" target="_blank" class="link">http://blog.campaigner.com/2009/11/101-tips-for-small-business-october.html</a></p><p>Inside Campaigner blog: <a
href="http://blog.campaigner.com/" target="_blank" class="link">http://blog.campaigner.com/</a></p><p><strong>About Campaigner</strong><br
/> <a
href="http://www.campaigner.com/small-business/overview/promote-your-business.aspx" target="_blank" class="link">Campaigner email marketing</a> enables small, medium and large businesses to strengthen customer relationships and drive sales by connecting to their customers quickly, simply and affordably.  Features include professional-looking <a
href="http://www.campaigner.com/small-business/email-templates/" target="_blank" class="link">email campaign</a> creation, multiple ways to grow and manage lists, integration with CRM and the utilization of campaign metrics and reports to increase results. Campaigner is part of a total Software as a Service (SaaS) business communications offered by <a
href="http://www.protus.com/" target="_blank" class="link">Protus</a> that also includes <a
href="http://www.myfax.com/" target="_blank" class="link">MyFax</a>, the fastest-growing Internet fax service; and <a
href="http://my1voice.com/" target="_blank" class="link">my1voice</a>, the cost-effective, feature-rich virtual business phone service. Additional information is available at <a
href="http://www.campaigner.com/" target="_blank" class="link">www.campaigner.com</a>.</p> ]]></content:encoded> <wfw:commentRss>http://sixdegreesfromdave.com/campaigners-tips-help-small-businesses-coordinate-seo-and-email-marketing-for-best-results/2009/11/10/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Protus Wins Third Consecutive Employees&#8217; Choice Award</title><link>http://sixdegreesfromdave.com/protus-wins-third-consecutive-employees-choice-award-2/2009/10/07/</link> <comments>http://sixdegreesfromdave.com/protus-wins-third-consecutive-employees-choice-award-2/2009/10/07/#comments</comments> <pubDate>Wed, 07 Oct 2009 18:43:55 +0000</pubDate> <dc:creator>Dave Mendoza</dc:creator> <category><![CDATA[CampaignerPro]]></category><guid
isPermaLink="false">http://sixdegreesfromdave.com/?p=2604</guid> <description><![CDATA[OTTAWA (October 5, 2009) &#8211; Protus, the provider of the highest quality software as a service (SaaS) communications tools for small-to-medium-businesses (SMB) and enterprise organizations, today announced that it has been named a winner of the Employees&#39; Choice Award (ECA) for a third consecutive year. The Employees&#39; Choice Awards (ECA) program honours organizations that respect [...]]]></description> <content:encoded><![CDATA[<div
class="tweetmeme_button" style="float: right; margin-left: 10px;"> <a
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/> <img
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/> </a></div><p><img
src="http://www.protus.com/images/logo_campaigner.gif" align="left" border="2" /></p><p><span
style="font-style:italic;">OTTAWA (October 5, 2009)</span> &#8211; Protus, the provider of the highest quality software as a service (SaaS) communications tools for small-to-medium-businesses (SMB) and enterprise organizations, today announced that it has been named a winner of the Employees&#39; Choice Award (ECA) for a third consecutive year.</p><p>The Employees&#39; Choice Awards (ECA) program honours organizations that respect employees as their greatest asset. Operated by the <span
style="font-style:italic;">Ottawa Business Journal</span>, the selection committee consists of volunteer experts from various local organizations. As a 2009 recipient, Protus has been selected based on its employees&#39; opinion, survey scores and comments, which demonstrate why Protus is an ideal place to work.</p><p>With an excellent response rate of 84%, the survey results are of great value to Protus. The ECA program&#39;s in-depth employee survey provides valuable affirmation of employee motivation factors and satisfaction drivers, as well as opportunities for continuous improvement.</p><p>&#8220;It&#39;s easy to see why people really like to work at Protus,&#8221; said Joseph Nour, CEO of Protus. &#8220;We have a strong entrepreneurial and team culture characterized by pride, respect and commitment. Our people are the most important part of our success. Protus employees strive to make our customers&#39; experiences outstanding every day. This award reflects the engagement of our employees who understand the needs of those we serve.&#8221;</p><p>&#8220;When asked why we believe Protus won this accolade &#8211; we answer that <span
style="font-style:italic;">we have a very committed and engaged workforce</span>. When asked what advice we could share with other organizations &#8211; we say <span
style="font-style:italic;">build the best teams, stay focused and have fun!</span>&#8221; added Nour.</p><p>Protus joins an esteemed group of ten organizations being honored with this award. The region&#39;s top winning employers will be showcased in the Ottawa Business Journal and at a special awards ceremony in October.</p><p>About Protus<br
/> Protus&reg; provides the highest quality Software-as-a-Service (SaaS) communications tools for small-to-medium-businesses (SMB) and enterprise organizations, including award-winning <a
href="http://www.myfax.com" class="link" target="_blank">MyFax</a>, the fastest growing Internet fax service; <a
href="http://www.myfax.com" class="link" target="_blank">my1voice</a>, the cost-effective, feature-rich virtual phone service that travels with the user from phone to web; and <a
href="http://www.campaigner.com" class="link" target="_blank">Campaigner</a>, the email marketing solution with advanced automation features. Protus commitment to delivering a superior user experience has resulted in a continually growing and loyal customer base, allowing market leadership in industries including finance, insurance, real estate, healthcare, transportation and government. For more information about Protus and its family of communication tools, call 888-733-7007 or visit <a
href="http://www.protus.com/" class="link" target="_blank">www.protus.com</a>.</p> ]]></content:encoded> <wfw:commentRss>http://sixdegreesfromdave.com/protus-wins-third-consecutive-employees-choice-award-2/2009/10/07/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Campaigner&#8217;s Enhancement Tips Help Small Businesses Take their Email Marketing Campaigns to the Next Level</title><link>http://sixdegreesfromdave.com/campaigners-enhancement-tips-help-small-businesses-take-their-email-marketing-campaigns-to-the-next-level/2009/10/03/</link> <comments>http://sixdegreesfromdave.com/campaigners-enhancement-tips-help-small-businesses-take-their-email-marketing-campaigns-to-the-next-level/2009/10/03/#comments</comments> <pubDate>Sat, 03 Oct 2009 13:00:06 +0000</pubDate> <dc:creator>Dave Mendoza</dc:creator> <category><![CDATA[CampaignerPro]]></category><guid
isPermaLink="false">http://sixdegreesfromdave.com/?p=2615</guid> <description><![CDATA[fax, e fax, internet fax, fax service, online fax, email fax, fax email, free fax, pbx, virtual pbx, auto attendant, virtual receptionist, e voice, phone system, voice mail, fax broadcast, voice broadcast."
]]></description> <content:encoded><![CDATA[<div
class="tweetmeme_button" style="float: right; margin-left: 10px;"> <a
href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fsixdegreesfromdave.com%2Fcampaigners-enhancement-tips-help-small-businesses-take-their-email-marketing-campaigns-to-the-next-level%2F2009%2F10%2F03%2F"><br
/> <img
src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fsixdegreesfromdave.com%2Fcampaigners-enhancement-tips-help-small-businesses-take-their-email-marketing-campaigns-to-the-next-level%2F2009%2F10%2F03%2F&amp;source=davemendoza&amp;style=normal&amp;b=2" height="61" width="50" /><br
/> </a></div><p>OTTAWA &#8211; September 30, 2009 &#8211; <a
href="http://www.campaigner.com" class="link" target="_blank">Campaigner</a>, a leading email marketing solutions provider, launched <a
href="http://campaigner.com/lp/101tips.aspx" class="link" target="_blank" style="font-style:italic">101 Tips for Getting Started with Email Marketing</a> this year to help small business owners implement and enhance successful email marketing campaigns. Sent weekly, Campaigner&#39;s tips continued through September offering free advice to help small businesses enhance the performance of their email marketing campaigns.</p><p>Tips in September focused on how to enhance your campaign by formatting for mobile, integrating with CRM and utilizing your metrics and reports. These tips discussed such topics as integrating customer contact information, sending both HTML and Text emails and merging CRM and email contacts for better targeting and segmentation.</p><p>To learn more about these tips, listen to Campaigner&#39;s most recent podcast, <a
href="http://blog.campaigner.com/2009/09/101-tips-for-small-business-september.html" class="link" target="_blank" style="font-style:italic;">Getting Started with Email Marketing: More Tips to Enhance your Campaign Performance</a>.</p><p>Upcoming tips will focus on implementing SEO best practices to enhance campaign performance. Sample tips planned for October include:</p><ul><li>Coordinating SEO and email marketing for best results</li><li>Start SEO and email campaign planning with keyword research</li><li>Use program-specific landing pages to increase your email marketing results</li><li>Repurpose your email content into a blog to boost SEO visibility</li><li>Surround text links with relevant key words</li></ul><p>&#8220;We are hoping these tips help marketers take their campaigns to the next level, by implementing performance enhancing best practices,&#8221; said Steve Adams, Campaigner&#39;s vice president of marketing. &#8220;By integrating CRM into email campaigns, marketers will find their campaigns to be more successful as they become better targeted and segmented.&#8221;</p><p>Small business owners can find the archived email marketing tips and sign up for free weekly tips throughout the <span
style="font-style:italic">101 Tips for Getting Started with Email Marketing</span> campaign, by visiting the <a
href="http://blog.campaigner.com" class="link" target="_blank">Inside Campaigner</a> blog or by visiting the <a
href="http://www.campaigner.com/lp/101tips.aspx" class="link" target="_blank">101 Tips website</a>.</p><p
style="font-weight:bold;">Key Links:</p><p>101 Tips Homepage: <a
href="http://www.campaigner.com/lp/101tips.aspx" target="_blank" class="link">http://www.campaigner.com/lp/101tips.aspx</a></p><p>Campaigner podcast: <a
href="http://blog.campaigner.com/2009/09/101-tips-for-small-business-september.html" target="_blank" class="link">http://blog.campaigner.com/2009/09/101-tips-for-small-business-september.html</a></p><p>Inside Campaigner blog: <a
href="http://blog.campaigner.com/" target="_blank" class="link">http://blog.campaigner.com/</a></p><p><b>About Campaigner</b></p><p> Campaigner&#39;s software-as-a-service email marketing solutions enable organizations to have highly personalized one-to-one email dialogues with their customers, measure how they respond, and analyze those responses to interact in a more intelligent, automated way &#8211; resulting in more profitable relationships. It is part of a total Software as a Service (SaaS) business communications offered by <a
href="http://www.protus.com" class="link" target="_blank">Protus</a> that also includes <a
href="http://www.myfax.com" class="link" target="_blank">MyFax</a>, the fastest-growing Internet fax service used by individuals, small, medium and large business, and the <a
href="http://www.my1voice.com" class="link" target="_blank">my1voice</a> feature-rich virtual phone service. Additional information is available at <a
href="http://www.campaigner.com" class="link" target="_blank">www.campaigner.com</a>.</p> ]]></content:encoded> <wfw:commentRss>http://sixdegreesfromdave.com/campaigners-enhancement-tips-help-small-businesses-take-their-email-marketing-campaigns-to-the-next-level/2009/10/03/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Protus Wins Multiple 2009 WebAwards for User-centric Marketing Websites</title><link>http://sixdegreesfromdave.com/protus-wins-multiple-2009-webawards-for-user-centric-marketing-websites/2009/10/03/</link> <comments>http://sixdegreesfromdave.com/protus-wins-multiple-2009-webawards-for-user-centric-marketing-websites/2009/10/03/#comments</comments> <pubDate>Sat, 03 Oct 2009 05:45:15 +0000</pubDate> <dc:creator>Dave Mendoza</dc:creator> <category><![CDATA[CampaignerPro]]></category><guid
isPermaLink="false">http://sixdegreesfromdave.com/?p=2606</guid> <description><![CDATA[OTTAWA (October 1, 2009) &#8211; Protus, the provider of the highest quality software as a service (SaaS) communications tools for small-to-medium-businesses (SMB) and enterprise organizations, today announced that Campaigner and my1voice have been named Best in Industry and Standard of Excellence award winners in the Web Marketing Association?s annual WebAward Competition. Campaigner, a leading email [...]]]></description> <content:encoded><![CDATA[<div
class="tweetmeme_button" style="float: right; margin-left: 10px;"> <a
href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fsixdegreesfromdave.com%2Fprotus-wins-multiple-2009-webawards-for-user-centric-marketing-websites%2F2009%2F10%2F03%2F"><br
/> <img
src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fsixdegreesfromdave.com%2Fprotus-wins-multiple-2009-webawards-for-user-centric-marketing-websites%2F2009%2F10%2F03%2F&amp;source=davemendoza&amp;style=normal&amp;b=2" height="61" width="50" /><br
/> </a></div><p><img
src="http://www.campaigner.com/images/logo_wa_best_of_industry_09_protus.jpg" align="left" border="2" /></p><p><span
style="font-style:italic;">OTTAWA (October 1, 2009)</span> &#8211; <a
href="http://www.protus.com/" class="link" target="_blank">Protus</a>, the provider of the highest quality software as a service (SaaS) communications tools for small-to-medium-businesses (SMB) and enterprise organizations, today announced that <a
href="http://www.campaigner.com/" class="link" target="_blank">Campaigner</a> and <a
href="http://www.my1voice.com/" class="link" target="_blank">my1voice</a> have been named Best in Industry and Standard of Excellence award winners in the Web Marketing Association?s annual WebAward Competition.</p><p>Campaigner, a leading <a
href="http://www.campaigner.com/small-business/overview/promote-your-business.aspx" class="link" target="_blank">email marketing</a> solutions provider, has placed first in the Email category and Small Business category, winning &#8220;Best in Industry&#8221;.</p><p>my1voice, the cost-effective, feature-rich <a
href="http://www.my1voice.com/overview.aspx" class="link" target="_blank">virtual phone</a> service for small business, has placed third in the Application Service Provider category, winning the &#8220;Standard of Excellence&#8221; WebAward.</p><p>&#8220;We are thrilled to receive top honors for both our Campaigner and my1voice marketing web sites,&#8221; said Joseph Nour, CEO of Protus. &#8220;Being recognized as having stellar online marketing communications and web-based tools is a significant achievement. The use of the web sites has been designed for easy navigation and quick access to relevant information. Our team is continuously developing unique content and features, ensuring our customers are connected to all of the resources they need to effectively market themselves and grow their business.&#8221;</p><p>Campaigner enables organizations to have highly personalized <a
href="http://www.campaigner.com/small-business/features/get-started-quickly.aspx" class="link" target="_blank">one-to-one email</a> dialogues with their customers, measure how they respond, and analyze those responses to interact in a more intelligent, automated way &#8211; resulting in more profitable relationships. The Campaigner web site houses a wealth of educational tips and tricks information including a <a
href="http://www.campaigner.com/resource-center/campaigner-university/" class="link" target="_blank">university certification</a>, an online community, over 470 templates, case studies, relevant articles and podcasts by market segment.</p><p><a
href="http://www.my1voice.com" class="link" target="_blank">my1voice</a> offers small businesses professional-quality telephone services without the overhead of installing and maintaining special equipment. Benefits include a <a
href="http://www.my1voice.com/features/virtual-receptionist.aspx" class="link" target="_blank">virtual receptionist</a> for voicemail and call forwarding, and a single local or <a
href="http://www.my1voice.com/features/phone-number.aspx" class="link" target="_blank">toll-free</a> phone number with unlimited extensions to reach all employees, whether in the office, mobile or working remotely. The my1voice web site is host to a number of resources in order to assist customers in their roll out of feature-rich virtual phone services. As with Campaigner there are multiple educational materials available online, including tutorials, white papers, customer application references and blogs.</p><p>Now in its 13th year, the <a
href="http://www.webaward.org/" class="link" target="_blank">WebAward</a> Competition is the premier award event for Web developers and marketers worldwide. The competition names the best web sites in 96 industries and sets the standard of excellence for all web site development. The Web Marketing Association evaluated more than 2,000 sites from 45 countries. Entries were judged on design, copy writing, innovation, content, interactivity, navigation, and use of technology.</p><p>A complete list of the winning 2009 sites can be found at the WebAward web site at <a
href="http://www.webaward.org/" class="link" target="_blank">www.webaward.org</a>.</p><p>About the Web Marketing Association<br
/> The Web Marketing Association is working to create a high standard of excellence for web site development and marketing on the Internet. Staffed by volunteers, it is made up of Internet marketing, advertising, PR and design professionals who share an interest in improving the quality of web site development and marketing on the Internet. Since 1997, the Web Marketing Association&#39;s annual WebAward Competition has been helping interactive professionals promote themselves, their companies, and their best work to the outside world.</p><p>About Protus<br
/> Protus&reg; provides the highest quality Software-as-a-Service (SaaS) communications tools for small-to-medium-businesses (SMB) and enterprise organizations, including award-winning <a
href="http://www.myfax.com/" class="link" target="_blank">MyFax</a>, the fastest growing Internet fax service; <a
href="http://www.my1voice.com/" class="link" target="_blank">my1voice</a>, the cost-effective, feature-rich virtual phone service that travels with the user from phone to web; and <a
href="http://www.campaigner.com/" class="link" target="_blank">Campaigner</a>, the email marketing solution with advanced automation features. Protus commitment to delivering a superior user experience has resulted in a continually growing and loyal customer base of over 400,000 customers, allowing market leadership in industries including finance, insurance, real estate, healthcare, transportation and government. For more information about Protus and its family of communication tools, call 888-733-7007 or visit <a
href="http://www.protus.com" class="link" target="_blank">www.protus.com</a>.</p> ]]></content:encoded> <wfw:commentRss>http://sixdegreesfromdave.com/protus-wins-multiple-2009-webawards-for-user-centric-marketing-websites/2009/10/03/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Campaigner &#8216;s Personalization and Targeting Tips Help Small Businesses Improve Email Marketing Deliverability</title><link>http://sixdegreesfromdave.com/campaigner-s-personalization-and-targeting-tips-help-small-businesses-improve-email-marketing-deliverability/2009/08/13/</link> <comments>http://sixdegreesfromdave.com/campaigner-s-personalization-and-targeting-tips-help-small-businesses-improve-email-marketing-deliverability/2009/08/13/#comments</comments> <pubDate>Thu, 13 Aug 2009 14:02:29 +0000</pubDate> <dc:creator>Dave Mendoza</dc:creator> <category><![CDATA[CampaignerPro]]></category><guid
isPermaLink="false">http://sixdegreesfromdave.com/?p=2617</guid> <description><![CDATA["fax, e fax, internet fax, fax service, online fax, email fax, fax email, free fax, pbx, virtual pbx, auto attendant, virtual receptionist, e voice, phone system, voice mail, fax broadcast, voice broadcast."]]></description> <content:encoded><![CDATA[<div
class="tweetmeme_button" style="float: right; margin-left: 10px;"> <a
href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fsixdegreesfromdave.com%2Fcampaigner-s-personalization-and-targeting-tips-help-small-businesses-improve-email-marketing-deliverability%2F2009%2F08%2F13%2F"><br
/> <img
src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fsixdegreesfromdave.com%2Fcampaigner-s-personalization-and-targeting-tips-help-small-businesses-improve-email-marketing-deliverability%2F2009%2F08%2F13%2F&amp;source=davemendoza&amp;style=normal&amp;b=2" height="61" width="50" /><br
/> </a></div><p>OTTAWA &#8211; August 11, 2009 &#8211; <a
href="http://www.campaigner.com/" class="link" target="_blank">Campaigner</a>, a leading email marketing solutions provider, launched <a
href="http://campaigner.com/lp/101tips.aspx" class="link" target="_blank">101 Tips for Getting Started with Email Marketing</a> this year to help small business owners implement and enhance successful email marketing campaigns. Campaigner&#39;s weekly tips continued in July with free advice helping small businesses use personalization and targeting tactics to improve email marketing deliverability.</p><p>July tips offered guidance on email personalization topics such as ensuring the &#39;sender&#39; in the &#39;From&#39; line is a known person or brand and addressing recipients directly by their first name instead of using blind salutations. Targeting tips focused on improving the relevance of your email marketing campaigns by knowing your customers&#39; interests and using demographic and behavioural data to give your audience more of what they want.</p><p>To learn more about these tips, listen to Campaigner&#39;s most recent podcast, <a
href="http://blog.campaigner.com/2009/08/101-tips-for-small-business-july.html" class="link" target="_blank">Getting Started with Email Marketing: Improving Deliverability through Personalization and Targeting</a></p><p>Upcoming tips will focus on enhancing email marketing performance by testing your campaigns and formatting email messages for the growing plethora of mobile devices. Sample tips planned for August include:<ul><li>Which test is right for me?</li><li>Testing your subject and from lines</li><li>Perfecting the mobile subject line</li><li>Send both HTML and Text emails</li><li>Localize your emails for mobile users</li></ul><p>&#8220;For the first half of 2009, Campaigner focused on the basics to help small businesses get started with email marketing, and now we&#39;re delving into tips for enhancing the performance of their ongoing campaigns,&#8221; said Steve Adams, Campaigner&#39;s vice president of marketing. &#8220;Testing is a great place to start assessing what works and what you need to improve for better email marketing results. Testing for how your email campaigns look on mobile devices has also become important to email marketing success now that more and more people are relying on mobile devices while at work, at home or on the go.&#8221;</p><p>Small business owners can find the archived email marketing tips and sign up for free weekly tips throughout the 101 Tips for Getting Started with Email Marketing campaign, by visiting the <a
href="http://blog.campaigner.com/" class="link" target="_blank">Inside Campaigner</a> blog or by visiting the <a
href="http://www.campaigner.com/lp/101tips.aspx" class="link" target="_blank">101 Tips website</a>.</p><p><strong>Key Links:</strong></p><p> 101 Tips Homepage: <a
href="http://campaigner.com/lp/101tips.aspx" class="link" target="_blank">http://campaigner.com/lp/101tips.aspx</a></p><p> Campaigner podcast: <a
href="http://blog.campaigner.com/2009/08/101-tips-for-small-business-july.html" class="link" target="_blank">http://blog.campaigner.com/2009/08/101-tips-for-small-business-july.html</a></p><p> Inside Campaigner blog: <a
href="http://blog.campaigner.com/" class="link" target="_blank">http://blog.campaigner.com/</a></p><p><strong>About Campaigner</strong> Campaigner&#39;s software-as-a-service email marketing solutions enable organizations to have highly personalized one-to-one email dialogues with their customers, measure how they respond, and analyze those responses to interact in a more intelligent, automated way &#8211; resulting in more profitable relationships. It is part of a total Software as a Service (SaaS) business communications offered by <a
href="http://www.protus.com/" class="link" target="_blank">Protus</a> that also includes <a
href="http://www.myfax.com/" class="link" target="_blank">MyFax</a>, the fastest-growing Internet fax service used by individuals, small, medium and large business, and the <a
href="http://my1voice.com/" class="link" target="_blank">my1voice</a> feature-rich virtual phone service. Additional information is available at <a
href="http://www.campaigner.com/" class="link" target="_blank">www.campaigner.com</a>.</p> ]]></content:encoded> <wfw:commentRss>http://sixdegreesfromdave.com/campaigner-s-personalization-and-targeting-tips-help-small-businesses-improve-email-marketing-deliverability/2009/08/13/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Campaigner Podcast Highlights Findings in Aberdeen Group Report on Email Marketing Deliverability</title><link>http://sixdegreesfromdave.com/campaigner-podcast-highlights-findings-in-aberdeen-group-report-on-email-marketing-deliverability/2009/07/13/</link> <comments>http://sixdegreesfromdave.com/campaigner-podcast-highlights-findings-in-aberdeen-group-report-on-email-marketing-deliverability/2009/07/13/#comments</comments> <pubDate>Mon, 13 Jul 2009 13:06:33 +0000</pubDate> <dc:creator>Dave Mendoza</dc:creator> <category><![CDATA[CampaignerPro]]></category><guid
isPermaLink="false">http://sixdegreesfromdave.com/?p=2619</guid> <description><![CDATA[fax, e fax, internet fax, fax service, online fax, email fax, fax email, free fax, pbx, virtual pbx, auto attendant, virtual receptionist, e voice, phone system, voice mail, fax broadcast, voice broadcast]]></description> <content:encoded><![CDATA[<div
class="tweetmeme_button" style="float: right; margin-left: 10px;"> <a
href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fsixdegreesfromdave.com%2Fcampaigner-podcast-highlights-findings-in-aberdeen-group-report-on-email-marketing-deliverability%2F2009%2F07%2F13%2F"><br
/> <img
src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fsixdegreesfromdave.com%2Fcampaigner-podcast-highlights-findings-in-aberdeen-group-report-on-email-marketing-deliverability%2F2009%2F07%2F13%2F&amp;source=davemendoza&amp;style=normal&amp;b=2" height="61" width="50" /><br
/> </a></div><p><b>OTTAWA &#8211; July 13, 2009</b> &#8211; <a
href="http://www.campaigner.com/" class="link" target="_blank">Campaigner</a>, a leading email marketing solutions provider, today announced the availability of their most recent podcast, &#8220;<a
href="http://blog.campaigner.com/2009/07/better-email-deliverability-starts-with.html" class="link" target="_blank">Improving Email Marketing Deliverability</a>.&#8221; The podcast focuses on a study by the Aberdeen Group called Demystifying Email Deliverability which examines the factors affecting the deliverability of email marketing campaigns and provides best practices recommendations that businesses of all sizes can implement to improve email marketing campaign performance. (This report can be downloaded for free at <a
href="http://www.campaigner.com/aberdeen" class="link" target="_blank">www.campaigner.com/aberdeen</a>.)<p>Jeremy Saibil, Campaigner&#39;s Director of Deliverability, highlights some of the top study findings in the podcast.</p><p>In the podcast Jeremy discusses:<ul><li>How &#8220;Best-in-Class Email Marketers&#8221; utilize email service providers.</li><li>How the perception of value and responsibility for email service providers is shifting.</li><li>Important issues regarding metrics for improving deliverability.</li><li>What the average email deliverability rate is and why.</li></ul><p>Jeremy observes, &#8220;The interesting thing here is that most email service providers advertise delivery rates at 99 percent and higher. This is an unrealistic expectation, so you should certainly question any email service provider that makes the claim that they alone can get you this level of deliverability.&#8221; Jeremy went on to explain, &#8220;It boils down to practices. But, the beauty of the whole thing is that if you follow these best practices you will be rewarded with higher delivery rates.&#8221;</p><p><b>Key Links:</b></p><p> Aberdeen Report Demystifying Email Deliverability: <a
href="http://www.campaigner.com/aberdeen/index.aspx" class="link" target="_blank">http://www.campaigner.com/aberdeen/index.aspx</a></p><p> Campaigner podcast Improving Email Marketing Deliverability: <a
href="http://blog.campaigner.com/2009/07/better-email-deliverability-starts-with.html" class="link" target="_blank">http://blog.campaigner.com/2009/07/better-email-deliverability-starts-with.html</a></p><p> <b>About Campaigner</b><br
/> Campaigner&#39;s software-as-a-service email marketing solutions enable organizations to have highly personalized one-to-one email dialogues with their customers, measure how they respond, and analyze those responses to interact in a more intelligent, automated way &#8211; resulting in more profitable relationships. It is part of a total Software as a Service (SaaS) business communications offered by <a
href="http://www.protus.com/" class="link" target="_blank">Protus</a> that also includes <a
href="http://www.myfax.com/" class="link" target="_blank">MyFax</a>, the fastest-growing Internet fax service used by individuals, small, medium and large business, and the <a
href="http://my1voice.com/" class="link" target="_blank">my1voice</a> feature-rich virtual PBX service. Additional information is available at <a
href="http://www.campaigner.com/" class="link" target="_blank">www.campaigner.com</a>.</p> ]]></content:encoded> <wfw:commentRss>http://sixdegreesfromdave.com/campaigner-podcast-highlights-findings-in-aberdeen-group-report-on-email-marketing-deliverability/2009/07/13/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Campaigner Announces StartUp! Email Marketing Services for Small Businesses</title><link>http://sixdegreesfromdave.com/campaigner-announces-startup-email-marketing-services-for-small-businesses-2/2009/05/28/</link> <comments>http://sixdegreesfromdave.com/campaigner-announces-startup-email-marketing-services-for-small-businesses-2/2009/05/28/#comments</comments> <pubDate>Thu, 28 May 2009 14:11:28 +0000</pubDate> <dc:creator>Dave Mendoza</dc:creator> <category><![CDATA[CampaignerPro]]></category><guid
isPermaLink="false">http://sixdegreesfromdave.com/?p=2621</guid> <description><![CDATA[Internet fax service and virtual PBX phone service from Protus. Protus provides the highest quality Software-as-a-Service (SaaS) communication services and solutions to the business market]]></description> <content:encoded><![CDATA[<div
class="tweetmeme_button" style="float: right; margin-left: 10px;"> <a
href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fsixdegreesfromdave.com%2Fcampaigner-announces-startup-email-marketing-services-for-small-businesses-2%2F2009%2F05%2F28%2F"><br
/> <img
src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fsixdegreesfromdave.com%2Fcampaigner-announces-startup-email-marketing-services-for-small-businesses-2%2F2009%2F05%2F28%2F&amp;source=davemendoza&amp;style=normal&amp;b=2" height="61" width="50" /><br
/> </a></div><p><strong>OTTAWA &#8211; May 27, 2009 -</strong> Campaigner (<a
href="http://www.campaigner.com/" class="link" target="_blank">www.campaigner.com</a>), a leading email marketing solutions provider, today announced its new StartUp! Services to help small businesses and entrepreneurs launch an ongoing email marketing program that strengthens customer relationships and drives sales. Top features of Campaigner&#39;s StartUp! services include a free 30 day trial, email template tailoring to reflect the look of your business, a weekly Getting Started training webinar, 24/7 access to Campaigner&#39;s customer support and much more.</p><p>Small businesses can gain instant access to Campaigner&#39;s StartUp! services by signing up for a free 30 day trial at <a
href="https://www.campaigner.com/registration/order1.aspx" class="link" target="_blank">https://www.campaigner.com/registration/order1.aspx</a>.</p><p><strong>Campaigner&#39;s StartUp! services include the following:</strong><ul><li><strong>Free 30 Day Trial.</strong> Send up to 500 mails to up to 100 contacts during the free trial period.<ul><li>Following the free-trial period, users can sign up for Campaigner with plans starting at $10 per month with unlimited emails to up to 500 contacts.</p></li></ul></li><li><strong>Template Tailoring.</strong> A Campaigner email marketing design professional will work with you to tailor your first email marketing template to reflect the look of your business, brand image and logo.<ul><li>Campaigner has more than 450 captivating email marketing templates to choose from.</p></li></ul></li><li><strong>Getting Started Live Online Product Tour.</strong> Campaigner will walk you through the features of Campaigner&#39;s email marketing service with a free, live webinar.<ul><li>Find answers to all of your questions about how to get started with email marketing from a Campaigner expert who is there to help you.</p></li></ul></li><li><strong>Campaigner&#39;s 24/7 Customer Support Services.</strong> Campaigner email marketing experts are available to help you around the clock by phone and email.</li><li><strong>Campaigner Resource Center.</strong> Gain access to Campaigner&#39;s Resource Center chock full of free tips and advice on how to get started with email marketing and continually improve your campaigns.<ul><li>Learn about email marketing best practices and tips for improving the performance of your campaigns.</li><li>Gain access to video tutorials on using Campaigner.</li></ul></li><li><strong>Campaigner Community.</strong> Join the Campaigner Community where you can learn from your peers who share real world email success stories and tips that you can apply to your own campaigns.</li></ul><p>&#8220;Small businesses are under a lot of pressure and time constraints, which could explain why the majority of U.S. small businesses have yet to try any type of online marketing,&#8221; said Joseph Nour, CEO of Protus, the provider of Campaigner. &#8220;Email marketing has the strongest ROI of any other online marketing tactic, making it an ideal first step for small businesses to reach customers and prospects. But getting started can be a challenge. Our goal in launching Campaigner&#39;s new StartUp! services is to provide the added support many small businesses need to get started with email marketing.&#8221;</p><p><strong>About Campaigner</strong><br
/> Campaigner&#39;s software-as-a-service email marketing solutions enable organizations to have highly personalized one-to-one email dialogues with their customers, measure how they respond, and analyze those responses to interact in a more intelligent, automated way &#8211; resulting in more profitable relationships. It is part of a total Software as a Service (SaaS) business communications offered by <a
href="http://www.protus.com/" class="link" target="_blank">Protus</a> that also includes <a
href="http://www.myfax.com/" class="link" target="_blank">MyFax</a>, the fastest-growing Internet fax service used by individuals, small, medium and large business, and the <a
href="http://www.my1voice.com/" class="link" target="_blank">my1voice</a> feature-rich virtual PBX service. Additional information is available at <a
href="http://www.campaigner.com/" class="link" target="_blank">www.campaigner.com</a>.</p> ]]></content:encoded> <wfw:commentRss>http://sixdegreesfromdave.com/campaigner-announces-startup-email-marketing-services-for-small-businesses-2/2009/05/28/feed/</wfw:commentRss> <slash:comments>0</slash:comments> </item> <item><title>Campaigner Announces StartUp! Email Marketing Services for Small Businesses</title><link>http://sixdegreesfromdave.com/campaigner-announces-startup-email-marketing-services-for-small-businesses/2009/05/27/</link> <comments>http://sixdegreesfromdave.com/campaigner-announces-startup-email-marketing-services-for-small-businesses/2009/05/27/#comments</comments> <pubDate>Wed, 27 May 2009 05:42:29 +0000</pubDate> <dc:creator>Dave Mendoza</dc:creator> <category><![CDATA[CampaignerPro]]></category><guid
isPermaLink="false">http://sixdegreesfromdave.com/?p=1839</guid> <description><![CDATA[By Dave Mendoza I&#8217;m a HUGE fan and tried it myself! Try it for a free 30 day trial HERE! Campaigner and its product line has provided SixDegreesfromDave with the best means of tracking metrics, i.e., bounce rates, new subscribers, opened versus click rates. It is a very precise method to keep track, notice trends [...]]]></description> <content:encoded><![CDATA[<div
class="tweetmeme_button" style="float: right; margin-left: 10px;"> <a
href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fsixdegreesfromdave.com%2Fcampaigner-announces-startup-email-marketing-services-for-small-businesses%2F2009%2F05%2F27%2F"><br
/> <img
src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fsixdegreesfromdave.com%2Fcampaigner-announces-startup-email-marketing-services-for-small-businesses%2F2009%2F05%2F27%2F&amp;source=davemendoza&amp;style=normal&amp;b=2" height="61" width="50" /><br
/> </a></div><p>By Dave Mendoza</p><p>I&#8217;m a HUGE fan and tried it myself! <strong>Try it for a free 30 day trial <a
href="https://www.campaigner.com/registration/order1.aspx">HERE!</a></strong></p><p><img
src="https://www.campaigner.com/registration/images/logo_campaigner.gif" align="left" border="2" /><br
/> Campaigner and its product line has provided SixDegreesfromDave with the best means of tracking metrics, i.e., bounce rates, new subscribers, opened versus click rates. It is a very precise method to keep track, notice trends and enables me to adjust my marketing efforts accordingly with unmatched efficiency.</p><p>Direct customer outreach by Campaigner&#8217;s customer Outreach has been one of its strongest talk points as a must have resource. Time and again, I have had access to emailing or calling customer service individuals that I have become acquainted with and deemed them reliable partners who are patient with my concerns, inquire within to find answers they cannot answer or address my suggestions on improving the service. I can attest this issue is an essential one given my experiences recently with other brands and the weakness of their support that undermines their popular identity otherwise &#8211; considerable.</p><p>I received a friendly response within 24 hours and their template tailoring service took an avid interest in my brand placement and a color and placement scheme that was customized to meet my individual needs. It was by no means a one-six fits all approach and she responded with different options and we even adjusted those further until we got a look that felt right. She was exceptionally approachable and you could tell she took pride in her work. I talked to my colleagues about my experience afterwards.</p><p>New StartUp! Services include free email template tailoring, 24/7 customer support and more to help small businesses get started with email marketing</p><p>OTTAWA – May 27, 2009 – Campaigner (<a
href="http://www.campaigner.com">www.campaigner.com</a>), a leading email marketing solutions provider, today announced its new StartUp! Services to help small businesses and entrepreneurs launch an ongoing email marketing program that strengthens customer relationships and drives sales.  Top features of Campaigner’s StartUp! services include a free 30 day trial, email template tailoring to reflect the look of your business, a weekly Getting Started training webinar, 24/7 access to Campaigner’s customer support and much more.</p><p>Small businesses can gain instant access to Campaigner’s StartUp! services by signing up for a free 30 day trial at <strong><a
href="https://www.campaigner.com/registration/order1.aspx">https://www.campaigner.com/registration/order1.aspx</a></strong></p><p><strong>Campaigner’s StartUp! services include the following:</p><p><img
src="http://www.campaigner.com/images/sc_reporting.jpg" align="left" border="2" /><br
/> o        Free 30 Day Trial.  Send up to 500 mails to up to 100 contacts during the free trial period.<br
/> o        Following the free-trial period, users can sign up for Campaigner with plans starting at $10 per month with unlimited emails to up to 500 contacts.<br
/> o        Template Tailoring.  A Campaigner email marketing design professional will work with you to tailor your first email marketing template to reflect the look of your business, brand image and logo.<br
/> o        Campaigner has more than 450 captivating email marketing templates to choose from.<br
/> o        Getting Started Live Online Product Tour.  Campaigner will walk you through the features of Campaigner’s email marketing service with a free, live webinar.<br
/> o        Find answers to all of your questions about how to get started with email marketing from a Campaigner expert who is there to help you.<br
/> o        Campaigner’s 24/7 Customer Support Services. Campaigner email marketing experts are available to help you around the clock by phone and email.<br
/> o        Campaigner Resource Center.  Gain access to Campaigner’s Resource Center chock full of free tips and advice on how to get started with email marketing and continually improve your campaigns.<br
/> o        Learn about email marketing best practices and tips for improving the performance of your campaigns.<br
/> o        Gain access to video tutorials on using Campaigner.<br
/> o        Campaigner Community. Join the Campaigner Community where you can learn from your peers who share real world email success stories and tips that you can apply to your own campaigns.</strong></p><p>“Small businesses are under a lot of pressure and time constraints, which could explain why the majority of U.S. small businesses have yet to try any type of online marketing,” said Joseph Nour, CEO of Protus, the provider of Campaigner. “Email marketing has the strongest ROI of any other online marketing tactic, making it an ideal first step for small businesses to reach customers and prospects.  But getting started can be a challenge. Our goal in launching Campaigner’s new StartUp! services is to provide the added support many small businesses need to get started with email marketing.”</p><p>I personally recommend Campaigner as a customer. It is more affordable, its customer service more approachable and it values my industry above all. I can feel it in their approach and in their follow-up. The other marketing companies had a more large company feeling where I was just one other call, they were less approachable and with Campaigner I can make suggestions that improve their features. I like my opinion being taken into consideration because we all want a better product to evolve!</p><p>Time opportunity costs is the largest savings. I can develop many messages at once and segment them by audience. Postal or pay per click ads would be exponentially higher in costs.</p><p>Campaigner’s ease-of-use evolves as technology and customer impact builds. It considers both not one over the other to make the experience up-to-date, and comfortable for the user knowing they are using state of the art tools.</p><p>Their customer service is Always approachable, they respond directly by both phone and by email and in each case the process ensues until my questions or concerns are answered to my satisfaction</p><p><strong><a
href="http://www.campaigner.com/small-business/tour/">LEARN MORE with a Video Tutorial HERE</a></strong><div
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