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LSF Interactive “How to Start a Career in Marketing”

How to Start a Career in Marketing Jump-starting your marketing career can be a difficult task, since most companies want a certain level of experience and expertise. Research marketing programs at universities near you that meet your unique needs, such as online course or flexible schedules. If you already have a degree, it may merely […]

Brian K. Johnston’s Latest Review: Marketing Maven

I enjoy to Brian’s reviews, you should too

Mashable: “10 Killer Tips for Creating a Branded YouTube Channel”

Catherine-Gail Reinhard is Executive Producer & Director at Videasa, an award-winning web video agency that creates campaigns on YouTube and emerging media platforms. You can follow her on Twitter @catherine_gail. There was a time when YouTube was considered a wild-wild west of content — a place where marketers shied away from uploading their commercials, let […]

Viral: Grandma’s iPad Commercial (really funny video)

How Global Fortune 100 Use Social Media Platforms

Global Social Media Checkup View more presentations from Burson-Marsteller.

Andy Sernovitz Interview: Coke’s New Social Media Policy

Two Idiots, A Video Camera & An Awful Idea Using Multi-Media

How Corporate Brands Can be Damaged with Viral Media: When two Domino’s Pizza employees filmed a prank in the restaurant’s kitchen, they decided to post it online. In a few days, thanks to the power of social media, they ended up with felony charges, more than a million disgusted viewers, and a major company facing […]

FORTUNE: Catherine Cook, co-founder of, “And A 17-Year-Old Shall Lead Them”

And a 17-year-old shall lead them < I had the privilege this morning of interviewing at the iMeme conference Catherine Cook, the 17-year-old CEO and co-founder of She was a little nervous, and had also had significant plane delays in her flight from Denmark (she’s based in New Jersey, but was taking a little […]

A Lesson in Viral Video: WEB 2.0 … The Machine is Us/ing Us

I happened to catch this video perusing favorites on YouTube, and my thanks to Julian for giving it the attention it deserves at Exceler8ion. As Julian pointed out, Michael Wesch, Assistant Professor of Cultural Anthropology, has effectively illustrated “All you need to know about Web 2.0 in less than 5 minutes. ” Specifically the video […]

Jason Whitman: T-Mobile Recruitment Ads in Podcasts

By Jason Whitman (VP, Technology) Originally Posted 9/15/2006 This week while checking in on the popular podcast This Week in Tech (TWiT), I noted that T-Mobile is running recruitment ad banners on the site (screen capture). I noted that find as quite awesome, even considering the typo in the banner itself (“it’s” rather than “its”). […]

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