Comments on: PERSPECTIVES: CM Russell “The Influence of Blogs on the Recruitment Industry” http://sixdegreesfromdave.com/perspectives-cm-russell-the-influence-of-blogs-on-the-recruitment-industry/2007/02/26/ Dave Mendoza Evangelizes Social Relationship Networking & Blogging for Talent Wed, 22 Jun 2011 16:05:13 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Dr. Michael Vandersluishttp://sixdegreesfromdave.com/perspectives-cm-russell-the-influence-of-blogs-on-the-recruitment-industry/2007/02/26/comment-page-1/#comment-11835 Dr. Michael Vandersluis Thu, 22 Mar 2007 14:38:28 +0000 http://sixdegreesfromdave.com/2007/02/26/perspectives-cm-russell-the-influence-of-blogs-on-the-recruitment-industry/#comment-11835 When I google myself, I come up on chiro-watch. How do I get myself off of their website? Dr. Michael Vandersluis, chiropractor When I google myself, I come up on chiro-watch. How do I get myself off of their website?
Dr. Michael Vandersluis, chiropractor

]]> By: Deezhttp://sixdegreesfromdave.com/perspectives-cm-russell-the-influence-of-blogs-on-the-recruitment-industry/2007/02/26/comment-page-1/#comment-10113 Deez Mon, 26 Feb 2007 23:13:37 +0000 http://sixdegreesfromdave.com/2007/02/26/perspectives-cm-russell-the-influence-of-blogs-on-the-recruitment-industry/#comment-10113 Jim's point about what influence recruiting blogs should have is well taken except for one thing: The categorization of recruiting blogs as those that must having specific qualities different than marketing and PR blogs.Most recruiting blogs are inherently marketing and PR blogs that reflect orientation of the person or persons doing the writing. In some cases the charisma and other personality characteristics of the writer come through to further brand the blog and in others they're just bland words on the screen. Dennis "Boo-Boo" Smith has a great marketing and PR blog that just happens to help him recruit people to t-Mobile. He often includes posts from people he finds interesting (uh, like me); in doing so, the reader gains a feel for what Boo-Boo is like and hopefully extends these feelings to t-Mobile. How is this different from marketing and PR where a message is shaped for the audience?The big issue IMO is attempting to measure the impact on recruiting of a blog like Recruiting.com which is a compendium of posts from companies, vendors, suppliers, and candidates and not just a sole source. In this case I'm wondering if the different posts "cancel" each other out or is there a potentiating effect of the varied opinions and trains of thought that somehow shape the way readers view recruiting? Jim’s point about what influence recruiting blogs should have is well taken except for one thing: The categorization of recruiting blogs as those that must having specific qualities different than marketing and PR blogs.

Most recruiting blogs are inherently marketing and PR blogs that reflect orientation of the person or persons doing the writing. In some cases the charisma and other personality characteristics of the writer come through to further brand the blog and in others they’re just bland words on the screen. Dennis “Boo-Boo” Smith has a great marketing and PR blog that just happens to help him recruit people to t-Mobile. He often includes posts from people he finds interesting (uh, like me); in doing so, the reader gains a feel for what Boo-Boo is like and hopefully extends these feelings to t-Mobile. How is this different from marketing and PR where a message is shaped for the audience?

The big issue IMO is attempting to measure the impact on recruiting of a blog like Recruiting.com which is a compendium of posts from companies, vendors, suppliers, and candidates and not just a sole source. In this case I’m wondering if the different posts “cancel” each other out or is there a potentiating effect of the varied opinions and trains of thought that somehow shape the way readers view recruiting?

]]> By: Recruiting Animalhttp://sixdegreesfromdave.com/perspectives-cm-russell-the-influence-of-blogs-on-the-recruitment-industry/2007/02/26/comment-page-1/#comment-10109 Recruiting Animal Mon, 26 Feb 2007 21:38:27 +0000 http://sixdegreesfromdave.com/2007/02/26/perspectives-cm-russell-the-influence-of-blogs-on-the-recruitment-industry/#comment-10109 St Jimmy. I was talking about the blogs the same way that Papa, I mean CM was in this posting. None of the three points refer to using it as a site to relate to your candidates. And even you refer to vendors as a significant audience. As of the moment, that's very debatable. St Jimmy. I was talking about the blogs the same way that Papa, I mean CM was in this posting. None of the three points refer to using it as a site to relate to your candidates. And even you refer to vendors as a significant audience. As of the moment, that’s very debatable.

]]> By: Jim Durbinhttp://sixdegreesfromdave.com/perspectives-cm-russell-the-influence-of-blogs-on-the-recruitment-industry/2007/02/26/comment-page-1/#comment-10105 Jim Durbin Mon, 26 Feb 2007 18:47:24 +0000 http://sixdegreesfromdave.com/2007/02/26/perspectives-cm-russell-the-influence-of-blogs-on-the-recruitment-industry/#comment-10105 The question is what influence recruiting blogs should have.Animal, the problem is you're juding recruiting blogs like they are marketing or PR blogs. Recruiting blogs should be about passing information on hiring to candidates, hiring manager, vendors, and recruiters.Marketing and PR blogs are big news - but they are different than our little portion of the recruiting world. The question is what influence recruiting blogs should have.

Animal, the problem is you’re juding recruiting blogs like they are marketing or PR blogs. Recruiting blogs should be about passing information on hiring to candidates, hiring manager, vendors, and recruiters.

Marketing and PR blogs are big news – but they are different than our little portion of the recruiting world.

]]> By: Restaurant Jobshttp://sixdegreesfromdave.com/perspectives-cm-russell-the-influence-of-blogs-on-the-recruitment-industry/2007/02/26/comment-page-1/#comment-10103 Restaurant Jobs Mon, 26 Feb 2007 18:08:14 +0000 http://sixdegreesfromdave.com/2007/02/26/perspectives-cm-russell-the-influence-of-blogs-on-the-recruitment-industry/#comment-10103 I thought <a href="http://www.cecsearch.com/WordPress" rel="nofollow">my blog</a> would count. Heck it has even won awards. ;-)OK, maybe I'm not influencing the recrutiment community, but I know I'm influencing candidates in my industry.My new blog at <a href="http://www.recruiting-usa.com" rel="nofollow">Recruiting-USA</a> may well influence how smaller search firms present themsleves on the Internet using electronic media. I thought my blog would count. Heck it has even won awards. ;-)

OK, maybe I’m not influencing the recrutiment community, but I know I’m influencing candidates in my industry.

My new blog at Recruiting-USA may well influence how smaller search firms present themsleves on the Internet using electronic media.

]]> By: Recruiting Animalhttp://sixdegreesfromdave.com/perspectives-cm-russell-the-influence-of-blogs-on-the-recruitment-industry/2007/02/26/comment-page-1/#comment-10080 Recruiting Animal Mon, 26 Feb 2007 13:00:16 +0000 http://sixdegreesfromdave.com/2007/02/26/perspectives-cm-russell-the-influence-of-blogs-on-the-recruitment-industry/#comment-10080 Chris Russell is my hero so if I disagree with him it's only because I respect him so much.But the use of Adwords are widely advertised on a million SEO sites. The Big Cheez introduced the info to the Recruitosphere via his blog. So I suppose that's one bit of info that entered recruiting through blogs.Chris points out that he can only think of Cheezie's marketing of his T-shirt as a major example of viral marketing. Nothing to write home about, eh?And as for bullhorn, it just started last week. Let's set some things to watch for as signs of a successful community building project and measure them over time.Finally, regarding recruiting blogs, there's Dennis, the Recruiting Teddy Bear, the two Microsoft blogs and a handful of others like The Marketing Headhunter. And as far as I know, that's it.How much influence does that add up to? Chris Russell is my hero so if I disagree with him it’s only because I respect him so much.

But the use of Adwords are widely advertised on a million SEO sites. The Big Cheez introduced the info to the Recruitosphere via his blog. So I suppose that’s one bit of info that entered recruiting through blogs.

Chris points out that he can only think of Cheezie’s marketing of his T-shirt as a major example of viral marketing. Nothing to write home about, eh?

And as for bullhorn, it just started last week. Let’s set some things to watch for as signs of a successful community building project and measure them over time.

Finally, regarding recruiting blogs, there’s Dennis, the Recruiting Teddy Bear, the two Microsoft blogs and a handful of others like The Marketing Headhunter. And as far as I know, that’s it.

How much influence does that add up to?

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